Eye clinics

Social media posts for eye clinics

Antidote drafts social posts for eye clinics from your frame photographs, practice voice and verified retail information, with clinical claims checked separately. Your practice manager reads each draft and approves it before it goes out, or agrees a different rule with us for routine pieces.

What you get

A frame display caption shows the collection pictured and explains how to ask about current availability or arrange a visit. Your retail team supplies the image and stock information. Drafts omit prescription details and private customer information, and make clear that a photograph records a display rather than guaranteeing stock. Publishing is available to connected Facebook and Instagram accounts, and LinkedIn after account access is confirmed.

What your practice manager checks

Was this photograph taken at the named branch, and may the visible brand artwork be used? Is the availability wording accurate? Your practice manager checks with the retail lead, while the optometrist reads any sentence suggesting that a frame suits a prescription or provides a health benefit.

What it won’t do

It won’t guarantee that a pictured frame is in stock or suitable for every prescription. A social caption cannot assess someone’s vision. Posting requires a connected account; image permission and accurate retail details still need checking even when the photograph came from your own display.

Common questions

Can we choose how social drafts go live?

Anything you ask for in the app waits for your approval. For the regular schedule you choose with the Antidote team: each draft waits for you, or we publish on your behalf. You can change this later.

Can we post frames without promising they are in stock?

Yes. The caption can describe the photographed display and ask readers to contact the practice about current availability. Your retail lead checks the wording.

Which social accounts can we use?

Posts can go to connected Facebook and Instagram accounts. LinkedIn publishing needs confirmed account access; replies to conversations are drafted for you to copy and post yourself.

Book a 30-minute call.

See the app with examples from your industry, and what we would run for you.